Don't Sweat It
Develop a high-engagement, trial encouraging and digitally-driven campaign that re-establishes Speed Stick as a go-to brand that understands their target consumer. Fully-integrated Movember partnership centred around choose-your-own-adventure interactive videos. Disrupt and entertain with hilarious content written by comedy writer Lauren Ash. Industry awarded and named global best in class for both Colgate-Palmolive and Movember.